Nickel Brook Launching “Cause For A Cause” Fundraiser for Ronald McDonald House Charities

FOR IMMEDIATE RELEASE
Nickel Brook Launching “Cause For A Cause” Fundraiser for Ronald McDonald House Charities
BURLINGTON, ON – May 25, 2017 – Nickel Brook Brewing Co. has announced that it will be donating a portion of sales from every can of Cause & Effect Blonde sold during the month of June to Ronald McDonald House Charities.

“Ronald McDonald House was a very important resource for my family when my sister was sick years ago” president, John Romano said.  “We want to help continue the amazing work they do there, and thought Cause For A Cause was the perfect way to do that.”

Cause & Effect Blonde is one of Nickel Brook’s core brands. A clean, sessionable BlondeCause_Effect2 ale that weighs in at 4.7% and 19 IBUs, it is a highly approachable brew that’s perfect for summer. The beer is available in LCBO, Grocery and Beer Store locations across the province.

For every can sold in the month of June, Nickel Brook is committed to donating 10 cents to RMHC. As well, Nickel Brook will be hosting a fundraiser BBQ at the Burlington brewery on June 17th, where all beer proceeds will be added to the final donation total. Further details will be available through Nickel Brook’s social media channels.

Ronald McDonald House Charities is a network of 15 houses across Canada that provide a home away from home for families of children who are seriously ill and being treated at nearby hospitals.  The first house opened in 1981, and the charity has expanded to bring their amazing resources to families across the country. 80% of the houses’ operating budgets come from private donations and community fundraisers such as Cause For A Cause.

“We’re always looking for new ways to give back to our community, and now everyone who loves our beer can help out too” said Romano.

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PRESS RELEASE: SOBDL BEVY BEERFEST 4 – TORONTO ISLAND

FOR IMMEDIATE RELEASE: Tuesday May 9th 2017

Toronto ON: The Society of Beer Drinking Ladies are gearing up to host their 4th Lady Craft Beer Festival. This event will be their 34th event and will take place at Gibraltar Point on the Toronto Island on Saturday July
8th 2017.
To meet ticket demand (the last three festivals all sold out very quickly) organizers have launched two sessions: 1-5pm & 6:30-10:30pm. There will be approximately 800 tickets available for each session with general admission and ‘Very Important Beer Drinking Lady’ (VIBDL) premium passes available for purchase. Tickets go on sale Tuesday May 9th at 11am at
www. islandladybeerfest.eventbrite.ca

We have always been eager to throw an event on the Toronto Island” remarked Jen Reinhardt, co-founder and operator. “There has yet to be a craft beer festival on the island and we can’t wait to create a unique summer festival for our community of women.”

All Ladies Beer Fest at Evergreen Brickworks on March
31st, where over 1200 ladies drank beer in support of the CWF. Photo by Jeannette Breward at The Good Local.

The Island Lady Beer Festival will feature all Ontario craft breweries and cideries, local food vendors and a Women’s Artisan Market. As always, a portion of festival ticket sales and all donations made at the festival will support the Society’s organization of choice, The Canadian Women’s Foundation.

General admission tickets will include 4 drink tokens, 5oz tasting glass, a ‘Morning After’ hangover gift bag and a chance to try a unique Bevy Brew crafted exclusively for the festival. VIBDL premium passes will include a boat shuttle with welcome beer, 8 drink tickets, a swag item, ‘Morning After’ gift bag, 6.75oz tasting glass and more.

Volunteer applications are now being accepted. Visit http://www.ladiesdrinkbeer.com/volunbeer to apply. For media inquires email media@ladiesdrinkbeer.com. For general questions e-mail info@ladiesdrinkbeer.com. Check out http://www.ladiesdrinkbeer.com for more information and to join the mailing list. Follow the adventures of the SOBDL on Facebook, Twitter and Instagram @ladiesdrinkbeer.

The Society of Beer Drinking Ladies is operated by Erica Campbell, Jaime Dobbs, Jen Reinhardt and their crew of Volunbeers. The SOBDL creates exciting and inclusive events and festivals for women around the city of Toronto. The events continue to grow, garnering it North America’s largest gathering of beer-drinking ladies. A full merch line is also available at http://www.ladiesdrinkbeer.com/swag-shop

Cheers!
SOBDL crew